Summer is gone, September is here, and the seasons are changing yet again in the Colorado Rockies. (Labor Day really just came and went?? How’d that already happen!) We even had a dusting of snow along the Continental Divide this morning.
With the summer tourist traffic winding down and shoulder season just around the corner, now is the time to think ahead to winter in Grand County. The snowy months mean skiing, snowboarding, and lots of other cold weather fun. They also mean some of the heaviest traffic of the year, which means the busiest time of the year for many local companies.
To be prepared for the winter season’s business boom, your business needs to begin planning its winter marketing today! Getting your marketing and advertising initiatives in place means you can be fully prepared to capitalize on the snowy season’s tourist traffic.
Good marketing takes time. There’s plenty of planning, research, and coordination that can go into a campaign, not to mention graphic design, production and printing that may be involved. Starting early also means you’ll have time to fine-tune your campaign; to get your marketing message just right. This will not only help you attract more customers once they start arriving this winter, it can also make your customers aware of your business before they even get here.
Want to attract new customers with some posters and flyers, or a social media campaign? Want to increase your brand awareness with promotional products? Want to improve your online presence with blogging and search engine optimization? To have these and other marketing initiatives ready for the winter season, start preparing today.
We at O2 are about to launch a little marketing campaign of our own: we’ll be sending out direct mailer postcards to our clients and leads.
These postcards are a friendly reminder to get your marketing lined up in time to make the most of the upcoming ski season. When you see them, remember to contact us so we can get started soon!
Whether you have something specific in mind, or you just need help creating some effecting marketing initiatives, we can help. Contact us at O2 to start planning your winter marketing today!
To contact O2 Creative, call 970-726-8021 or email [email protected].