We won a Davey!
Award Winning Avertisng Agencies!
Big news for O2!
Lots of folks already know we’re O2 Creative, that cleverly creative marketing and design agency up in the mountains…but now we have something to add…
As of last week, now we’re O2 Creative, that AWARD WINNING cleverly creative marketing and design agency up in the mountains!
Yup, that’s right – we won a Davey!
Our design and marketing work has been recognized by the Davey Awards, an international creative award organization that honors small firms with big ideas – you know, just like “Davey” took out Goliath with a small rock and a big idea.
We submitted some of our favorite work we did for one of our favorite clients, The Foundry Cinema and Bowl. Our work has been awarded a Silver Award in Davey’s “Integrated Campaign” category, a category that features 2-5 pieces of work from at least two different mediums – print media, website and mobile web design, signage, etc.
To showcase the consistency in branding that we’ve worked so hard to achieve for The Foundry, we submitted 5 different pieces of work:
The Foundry’s exterior signage:
The Foundry’s website:
The mobile website:
Promotional posters for tournament bowling:
And finally, a wood-fired pizza box packaging:
We wanted our logo and branding direction to be an extension of The Foundry’s retro-industrial building design. For the outdoor sign, we created a large backlit neon-style sign mounted atop The Foundry with metal scaffolding, similar to the signage of some of the more classic industrial buildings of days past:
For the website and mobile site, we wanted a very clean, simple design that also retained the retro-industrial elements of other Foundry designs. We incorporated an “eroded” look for some of the web graphics, to give the website an old school, broken-in sort of feel.
The mobile site features simple icons so users can easily find movie times and other info. The website features a rotating photo banner, which is meant to visually showcase the unique guest experience at The Foundry. Up-to-the-minute movie times are also displayed on the website’s home page.
The promotional posters were intended to generate buzz locally for The Foundry’s tournament bowling league. We again kept the design simple. We used the tagline of “Where Local Legends Are Born” to further entice local bowlers into signing up. To help illustrate bowling and to further create attention, we included bowling pins dressed up as characters from one of our favorite bowling movies.
The pizza boxes were again kept clean and simple. We included The Foundry’s logo to consistently bolster brand awareness. We tastefully added The Foundry’s contact info, and also included stylized flames to bring attention to The Foundry’s unique wood-fired pizza.
Almost 4,000 firms from around the world entered their work in addition to ours, so we consider it a real honor to be recognized among so many other talented agencies. We don’t mean to completely toot our own horn about this, but we really are just that excited about being recognized!
With that said – we want this blog post to be a big THANK YOU – to the Davey Awards, to The Foundry, to all our clients, friends, family, and to anyone and everyone else who have helped us become an award-winning creative agency!
Thanks again, everyone!
Contact us at [email protected]
Read about print vs digital media here