Apr 30 2010

11 Guidelines for Social Media

Living in a social media age can be overwhelming but following some simple guidelines can help your business succeed on Facebook and Twitter.
Below is a list of guidelines to help you out:

  1. Post information you would be interested in – People engage with topics that are informative. Before you post or tweet ask yourself, “Would I be interested in this topic?”
  2. Spell out everything and double check grammar and spelling – It’s easy to use abbreviations for words (especially on Twitter) but you might end up confusing your followers.
  3. Don’t be a one way spam-bot – If all you do is post information about your business or blog, your audience might get annoyed. Make sure you engage with other people’s posts that you follow too.
  4. Never auto post –readers can spot auto posts a mile away. It does not take too much time to manually post on both Twitter and Facebook.
  5. Don’t get too personal on a business profile – You don’t always have to post something about your business but if it is off topic make sure it’s not too personal – People might get turned off.
  6. Reply to messages or comments on posts – Positive or negative comments are a good thing, just make sure you reply to them.
  7. Appreciate your following – Let your fans or followers know how much you appreciate them by posting a thank you or special offer to fans.
  8. Know what people are saying – Even if you don’t post on Twitter, it is a great tool to monitor topics relating to you business. You can use Twitter as an informational tool.
  9. Know your competitors – monitoring what your competitors are posting on social media is useful in planning strategic posts.
  10. Spend time on your profile – Adding useful information on your profile is important because viewers can find out more about your business and how to contact you.
  11. Be consistent with your brand – Social media is great tool but if your message is not consistent with your website or other marketing materials your business gets lost and is not easily recognized.

Follow these guidelines and you will find success in marketing your business with Social Media.
Don’t have time to manage your social media? Let O2 Creative help, email or give us a call today: 970-726-8021 or eric@o2creative.com


Apr 13 2010

Spring Blast Winter Park Resort C-Lot 2010

o2 Creative will be hanging out and barbecuing at C Lot, Winter Park Resort, Sunday April 18. Stop by and meet the staff and register to win a t-shirt. We will also be broadcasting live so if you can make it in person tune in online. www.livestream.com/o2creative

If you’re not yet a fan of O2 Creative on facebook go here www.facebook.com/o2creative and become one.
Don’t worry everyone is doing it.

o2 creative spring blast 2010

o2 creative spring blast 2010


Jan 27 2010

Mardi Gras Winter Park Style

Get prepped for Mardi Gras! O2 Creative just designed posters for Winter Park Resort’s celebrations, check ‘em out… the illustration was 100% sketched, outlined and inked using the digital tablet – Fun!

Visit o2 Creative’s website

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Mardi Gras Poster


Jan 19 2010

Internet marketing with social media

What has social media done for your business?
Check out this article http://mashable.com/2010/01/18/social-media-not-for-everyone/ and please feel free to post what social media has or has not done for your business.


Apr 29 2009

O2 Creative launches new look for Pole Creek Golf Club website

Just in time for breath-taking mountain golf season, O2 Team launches the new Pole Creek Club website.

We felt that the old site needed a facelift because of all the new additions Pole Creek is adding. A New Club house, new electric golf carts, new restaurant and a new irrigation system.

Click Here to review site, while you’re at it make an on-line tee time!


Apr 23 2009

Rocky Mountain Super Pass artwork

One of the joys of being a Graphic Designer is seeing our work displayed on various mediums. Looking out the window today we saw the Rocky Mountain Super Pass posted on a Coca Cola truck. Danya ran out to take a couple pictures of this ad we did and I had to post it. Visit o2′s portfolio to view more custom graphic designs.

super_pass


Mar 6 2009

A guide to social media brands

As I was reading: The Importance of Focus: A Guide for Social Media Brands by Paul Worthington, I had to post how important it is to have a solid brand and stick with it.  A company has to have a strong sense of who they are and what they offer in order for their customers to understand their product or service.

Branding is everything and in today’s social media environment it’s even more important to know “who you are” as a business. If you stay true to who you are customers will recognize that and follow.

I think it’s important to have a good reason to “update” your branding. If you can’t come up with one, don’t do it. If a good reason comes to mind make sure the updates you do reflect your old look so customers don’t get confused. Check out before and after logos here.